Volusion Shopping Ecommerce Review - Top Five Advisor

Volusion Shopping Ecommerce Review

Volusion GoldĀ Medal Award Winner by Top Five Advisor
Volusion has been operating since 1999 and has pioneered many features of eCommerce technology including the one-page checkout process which is familiar to so many internet shoppers. The company has received a number of awards over the years and has served more than 10,000 clients worldwide. This is one of the most all-inclusive platforms we have looked into. We highly recommend Volusion if you need an all-in-one eCommerce solution for your site.

Volusion eCommerce Features

Volusion offers pretty much everything you can ask for in an eCommerce platform. Along with an intuitive and user-friendly shopping cart, you are given design features like shop templates to help you to choose a look and feel for your website. This feature can be further customized; you are able to drag different page elements to the locations where you want them for a unique and effective look and feel.

Volusion Pros

During our comparison, we were impressed with the Volusion eCommerce system. Volusion includes features with their service that most other solutions charge extra for. Volusion has the highest customer satisfaction rating.

Volusion Cons

We’d like to see Volusion offer an online demo of their service without requiring a free trial signup.

vZoom is a feature that allows you to showcase your products effectively. Shoppers see a small version of a product image and are able to zoom in another image by rolling their mouse over the small image. Different options including various colors are supported along with previews of the colors you have in stock. You may also show as many product angles as you want.

Another great feature is the product comparison, which allows you to list multiple related items side-by-side with a quick run-down of their features to help your customers decide which item to buy. There is also a feature that allows customers to add more items to their cart without leaving the page they are on, which may prompt them to purchase more before checking out with the integrated one-page checkout. The all-in-one page is very effective in reducing cart abandonment.

Inventory tracking and management features like a backorder system and bulk product uploading are available to reduce your workload to keep your shop running smoothly. You may sell physical goods or downloadable virtual items, view performance reports, traffic statistics, and more. Statistics are a great way to analyze changes you make to your marketing campaigns, your inventory, or your product layout. Use this information to go back and make changes to your store and see if you can boots your sales. Your shopping cart includes top security features like SSL certification, PCI certification and fraud prevention. You also get a 99.90% uptime guarantee from Volusion.

Marketing Features

Marketing features are some of the most powerful features available with good eCommerce software nowadays. So much of selling is done through social media channels, and it’s important to be able to promote your shop through these venues. Social networking tools and direct social offers are both integrated into the Volusion shopping cart software, as are upselling options, gift cards, gift wrapping, a newsletter system, customer reviews, daily offers options and product coupons which you can offer via social networking features, through your newsletter, or by other means. A loyalty program allows you to offer reward points to frequent shoppers to redeem as discounts later.

Another marketing feature you’re able to include on your site is live chat. This allows a customer to get in touch with you directly while shopping so that they can get answers to their questions. If you can’t sit at your computer to answer the live chat, you can have it forwarded to your mobile device and answer it while you are on the go. This makes it easy to administrate your store, even if you aren’t at the office.


There are a number of different pricing tiers available based on how many products you stock in your store. The least expensive option is $19.00/month, which is appropriate for stores with 100 products or less. If you sell 500 products, you may pay $39.00/month. $59.00/month is appropriate for 1000 products, and $99.00/month is offered to large stores that sell 5000 products. $149.00/month gives you the ability to sell an unlimited number of products. There is no setup fee for any of the packages, and no transaction fees. You receive priority support if you are in one of the two most expensive tiers, but you can get 24/7 support regardless of the package you choose. Eventually eBay integration, API access, and onboarding coaching will be added to the two most expensive packages. There is a free 14-day trial you can use to decide whether Volusion is the right eCommerce software solution for your store.

Customer Support

Volusion’s customer support options are top notch. If you have a question or concern, you can get a hold of a representative via telephone, email, or live chat 24/7/365. If you want to look at documentation instead of talk to someone, you can refer to the user manual which comes with your Volusion product, the knowledge base, video tutorials, or user forums. There is also a company blog that posts product updates.

Volusion Review Summary

Volusion offers one of the most comprehensive eCommerce systems we’ve seen at very reasonable prices, and there is a pricing option available for anyone, no matter how many or how few products you sell. You are given numerous methods for displaying your products, and these visual implementations can really help you to drive sales, as can the marketing features. Everything is tied together by the 120-plus shop templates which can quickly and easily transform your site into a professional online store. Volusion also offers great security features and an uptime guarantee. Store management is simple and can reduce the amount of time you spend administrating your store.

You also will be impressed by the ease of use of the shopping cart software, both for you and for your customers. Customer support is always there if you need it and is very comprehensive in nature. For providing an excellent and all-inclusive service at a reasonable price and offering so many options for product displays and marketing, TopFiveAdvisor gives Volusion a 10/10. We highly recommend checking into this company if you’re looking for an eCommerce solution for your store, large or small.